Opening titles for the Verizon E3 presentation at E3 2021
Working with the team at Verizon, I co-directed this intro/trailer with my friend and colleague Corey Langelotti.
We had a lot of story to tell with a four-week schedule in which to execute. Therefore, finding successful ways to tie the key visuals to the chapters of the keynote was essential, and the driver for all elements featured in the film.
In addition to the intro film, we created multiple looping backgrounds that would run during each speaker's address. Each background employed visuals from the main intro film set to a loop to be started or stopped at any point during the live filming.
Conceptually, the film explores the idea of “Versus.” Gaming is about competition, after all: The battle of you versus aliens, you versus friends, you versus yourself.
The design is at once refined and elegant yet also atmospheric and dark allowing for the Verizon brand red to enliven each character/environment
The intro film required that bespoke characters and environments be designed and generated to guide and reinforce the concept of "Versus."
We designed a colossus, knight & samurai, FPS characters for the pedestal environment, and a custom controller emerging from basalt stone and every other prop/object specifically for this intro.
Directors Eric Lane, Corey Langelotti
Client Verizon
Production Co Hornet